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Ukrainian platform targets FTA market

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  • rickbell
    Member
    • Feb 2011
    • 88

    Ukrainian platform targets FTA market

    The Ukrainian DTH platform Xtra TV has introduced a new pre-paid card system that does not require a contract or the purchase of additional reception equipment.

    Kyiv Post reports that the 3 million FTA DTH households in the country will now as a result be able to supplement their viewing with premium channels not currently offered by free-to-air platforms.

    Quoting Xtra TV CEO Jim Phillipoff, it adds that the cards are compatible with most receivers currently on the market in Ukraine.

    They will give access to five different genres, with each package consisting of around eight channels and the initial cost being UAH99 (€8.83) for 30 days for all the channels.

    The channels will be offered in Russian and – when available – also in English and other languages.

    Phillipoff added that the cards would be offered nationally through 31 large distributors and 700 dealer satellite installers.

    Xtra TV is backed by the Istil Group and made its debut earlier this autumn.

    Initial investment in the platform is likely to reach $50 million (€36.3 million).
  • ecsbox360
    Senior Member
    • Sep 2011
    • 171

    #2
    Re: Ukrainian platform targets FTA market

    More English channels. oh goodie! Need to do my research now and find out what 'bird' these channels broadcast on, and if I can receive at my location! ;-p

    WEll i never! I didnt realise it was 4W Amos 3, almost all in English and use _conax
    _http://www.lyngsat.com/packages/xtra.html

    Shame thou, as not in the signal range.. so wont be able to view anything ;-(((
    Dislikes the Chinese Openbox Receivers, so much..

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