Sky Italia and Mediaset bag Serie A rights

[rbonchev]

Sky Italia and Mediaset bag Serie A rights
September 21, 2011


Italian pay TV operator Sky Italia and broadcaster Mediaset have had their bids for the broadcast rights to top football league Serie A accepted, according to various reports.

Lega Calcio, the governing body of Italy’s soccer leagues, invited bids for three seasons covering 2012-2015. The new deal with News Corp’s Sky Italia will see the DTH operator pay an average of €560 million each season for the rights to all 20 teams. Mediaset’s package is worth about €265 million each season for the rights to 12 teams.

Overall, the deals are worth about five per cent more than existing deals.

[saol]

Re: Sky Italia and Mediaset bag Serie A rights

have no competition on the market in my opinion

[ciccio]

Re: Sky Italia and Mediaset bag Serie A rights

In Italy there is no command their competition has been eliminated from them

[vecchia_signora]

Re: Sky Italia and Mediaset bag Serie A rights

at least there is competition mate .. in Malta where i live there are two operators and only one of them gets the rights!