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Nascar goes 3D

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  • sharif143
    Experienced Member
    • Jan 2010
    • 495

    Nascar goes 3D

    Chris Forrester 27-06-2010

    Nascar_TVNascar racing will be transmitted next week in 3D. While test broadcasts have been made this heralds a new appeal for 3D and car-racing fans.



    The first 3D race is from Daytona in Florida on July 3, featuring the Coke Zero 400.

    Turner Broadcasting will produce the 3D signals in the USA and the production will be carried on DirecTV’s N3D stereo 3D channel.

    "One of our goals here at Nascar is to continuously explore ways to improve the viewing experience for our fans," said Jay Abraham, CCO of Nascar Media Group, in a statement. "Offering the Coke Zero 400 in 3D on Nascar.com and select television distributors is a great example of that consistent exploration. Our fans have been asking us about 3D for several months so we're excited to deliver that to them for the first time ever in what will likely change how Nascar is consumed moving forward."

    The Nascar 3D production will feature two dedicated feeds produced specifically for 3D, one using trackside cameras placed to maximize the 3D effect, the other giving an up-close look at pit row.
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